ABOUT US
AB Plus USA, Ltd is committed to creating and developing best-in-class beauty supplies and accessories that enhance our customers' everyday routines. We take pride in offering top-quality, innovative products designed to meet the ever-evolving needs of beauty enthusiasts and professionals alike.
Our dedication goes beyond just delivering beauty essentials—we strive to combine functionality, style, and convenience in every product we create. By continuously researching and innovating, we ensure that our customers always have access to the latest trends and the highest-quality solutions for their beauty needs. At AB Plus USA, Ltd, customer satisfaction is our top priority, and we are passionate about providing products that inspire confidence, creativity, and effortless beauty.
OUR BRANDS
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AB Plus USA, Ltd.
ANA BEAUTY develops the latest beauty items. We sell an assortment of products such as: makeup tools, hair/nail care, hair accessories, and makeup. We are always on trend to consistently introduce new and hot items to the market.
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The Pastel Shop
The Pastel Shop creates the most popular K-beauty products. We collaborate with Korea’s most prestigious clinics to commit bringing skincare products that deliver real results. All of our products are cruelty-free.
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Lela by Ana Beauty
Lela by Ana Beauty is a modern and practical hair care brand that is shaping a new styling culture, especially for Gen Z. We go beyond simple hair products, offering items that allow individuals to express their unique personality and confidence.